Shortform, punchy videos to get your product or message across to potential new customers.
Filming for these two videos was completed in 1 1/2 days by a single camera operator at the clients premises, so it was speedy and efficient from that perspective. But there remained a considerable post-processing challenge ahead, on account of the many shots of mobile phones used which needed to be clear and readable.
Exposure needed to be managed separately for the backgrounds, the phone bodies and the image on the screen. Sometimes the phones were filmed against a green screen and the backgrounds added later. Video Foundry has considerable experience of this process, known as Chroma Keying
The challenge for the next two videos was to highlight the special qualities of these businesses which marks them out from similar competitors. In the case of the eatery it was the variety of mouth-watering food; the delightful location; and the fact that they bake their own meringues and grind their own coffee.
For the roofing company we included many shots of them doing the work to show the care they took; the expertise they brought to the task; and the range of tasks they undertook such as flat roofs, and pitched roofs of tile or slate. The video builds confidence in potential clients that the company is a real, established business, and a safe and knowledgable pair of hands.
e-mail: info@videofoundry.net
or call 07305 983230
or call 07305 983230
